Natural Style

Embracing Michelle's personality and aesthetic, we created an identity that was warm, modern and clean - yet natural.

The reflected 'Double M' used in her mark has been well received as both a bold, modern statement, and as evoking the natural reflections in the lakes and oceans Michelle experienced throughout her life living on the West Coast. This mark lends itself prefectly to creating gemoetric patterns and coupled with the taupes and charcoals we chose, fits Michelle's style perfectly.