Lovely Design for Such a Lovely Shop

Nest & Cradle is a retail store on Yates Street right here in Victoria BC. with the enticing tagline - "Because Life is Lovely". The shop is sweetly feminine, and appealing to the lifestyle of the modern woman, children, and those who love them. Nest & Cradle was in need of a brand that would portray them as all that they are: hip, friendly, fun and of course, lovely!

Curvacious typography that we looped to form a nest or cradle-like shape was the main focus of this design. We kicked it up a notch with punchy acidic greens and bright peacock blues for the printed goods and website.